Optics Wire

Product News

Tuesday, May 5, 2026

Real Avid has launched two Master Collections featuring specialized tools for firearm maintenance and optic mounting. The Master Firearm Maintenance and Optics Mounting Collection includes comprehensive tools like the Master Gun Vise and Bore-Max Master Cleaning Kit, while the Master Firearm Cleaning and Optics Mounting Collection offers core essentials for cost-conscious DIY enthusiasts.

Read Full Release →
Tuesday, April 21, 2026

Vortex has launched the Veil 400 Thermal Monocular, designed for hunters seeking accessible thermal technology with straightforward operation. Featuring 400x300 resolution, multiple color palettes, and backed by Vortex's VIP Warranty, the monocular offers practical performance for predator and hog hunting at an MSRP of $2,299.99.

Read Full Release →
Tuesday, April 7, 2026

Trijicon, Inc. introduced the VCOG 1-8x28 riflescope in a new Cerakote FDE finish, featuring forged 7075-T6 aircraft-grade aluminum construction and premium glass. Available in MOA, MRAD, and SCO configurations with an LED reticle powered by AA lithium battery, the optic is fully waterproof and backed by Trijicon's Science of Brilliant testing methodology.

Read Full Release →
Tuesday, April 7, 2026

Lipsey's, a major firearms distributor, announces the Lipsey's Exclusive Ruger RXM COA Edition, featuring the Ruger RXM platform paired with the Aimpoint COA Red Dot Reflex Sight. Available in 15 and 17-round models with multiple frame colors, the 9mm pistol includes a Magpul Enhanced grip and factory-mounted optic for modern defensive use.

Read Full Release →
Tuesday, March 31, 2026

Zanders, a national distributor based in Sparta, Illinois, has added SHIELD Sights' innovative micro red dot optics to its product lineup. The partnership expands dealer access to SHIELD Sights' rugged, compact optics designed for concealed carry pistols, duty firearms, and competition platforms.

Read Full Release →
Tuesday, February 24, 2026

Real Avid launches the Smart-Torq & X3 Driver System, featuring precision torque application tools for firearm installation and maintenance. The company is shipping five purpose-built kits, including adjustable and fixed limiter configurations with MSRPs ranging from $39.99 to $164.99.

Read Full Release →
Tuesday, January 27, 2026

Vortex Optics introduced the Vortex Relay™ Network, a closed connectivity system for long-range shooting tools including the Impact® 4000 Ballistic Rail-Mounted Laser Rangefinder, Ace™ Ballistic Weather Meter, and Talon® HD 10K Ballistic Laser Rangefinding Binocular. The system integrates ballistic, environmental, and rifle-specific data across devices using the GeoBallistics® App solver.

Read Full Release →
Tuesday, January 13, 2026

German Precision Optics (GPO USA) launched the GPO Carbon Fiber Tripod, an ultra-lightweight tripod weighing 2.62 lbs. with a 33 lb. load capacity. The aerospace-grade carbon composite tripod folds to 13.8 inches and extends to 59.8 inches, featuring a convertible monopod leg and integrated ball head for precision shooting and backpacking at $199.99 MSRP.

Read Full Release →
Tuesday, December 16, 2025

SIGHTRON announced the SV 10x42 ED Binoculars. The new binoculars offer a wide field exceeding 70° of apparent field of view. The SV’s housing features a lightweight yet robust magnesium die-cast construction.

Read Full Release →