Pursuit Media, a leading outdoor lifestyle media company, is excited to announce a new multi-platform partnership with the American Kombat Alliance (AKA), one of the fastest-growing combat sports organizations in the United States.
Under the agreement, Pursuit Media will air AKA's extensive existing content library as well as all future live events and original programming across its platforms, including Pursuit Channel, Pursuit UP, and the newly launched premium service Pursuit+.
This partnership marks Pursuit's strategic expansion into combat sports while giving AKA significantly broader national distribution and exposure to millions of passionate viewers.
"AKA represents the next generation of combat sports — raw, exciting, and deeply American," said Rock Bordelon, Majority Owner of Pursuit Media. "I am proud to be partnering with AKA and am thrilled to bring their high-energy events and compelling content to our audiences across linear TV and streaming. This partnership allows us to deliver even more dynamic programming while introducing AKA to our large and loyal community of outdoor and action-sports enthusiasts."
In return, the American Kombat Alliance will provide extensive promotional and branding opportunities for Pursuit Media, including prominent logo placement on event banners, ring-side branding, fighter apparel integration, and dedicated promotional campaigns across AKA's social media channels and live event broadcasts.
Amber Bishop, CEO of American Kombat Alliance (AKA), had this to say: "As a female-owned organization, American Kombat Alliance has always been driven by a vision to create opportunities for fighters while delivering an exciting, first-class experience for fans. Since founding AKA in Louisiana in 2017, what started as a small regional promotion has grown into a nationwide combat sports organization. That growth has been made possible by the dedication of our incredible team, the commitment of our fighters and coaches, and the unwavering support of our fans and partners."
She continues, "We are excited to begin this new journey with Pursuit Media and introduce AKA to audiences across the country. This partnership represents an incredible opportunity to continue growing our brand, expanding our reach, and showcasing the talent, passion, and professionalism that define American Kombat Alliance. We believe the best is yet to come, and we look forward to building something truly special together."
"Pursuit's impressive reach, production quality, and passionate audience make them the perfect home for AKA. Together, we will deliver world-class combat sports entertainment to millions of new fans while creating powerful branding opportunities for both organizations."
The partnership is effective immediately, with the first AKA content and events scheduled to begin airing on Pursuit platforms in the coming weeks.
About Pursuit: Pursuit Media is the industry leader in outdoor lifestyle programming, delivering hunting, fishing, shooting, and adventure content to over 140 million homes via the multitude of distributors available across the country. Based in Glenwood, Alabama, Pursuit Media, LLC, is majority-owned by The Bordelon Group and remains dedicated to promoting the outdoors lifestyle and supporting the rights of enthusiasts nationwide.
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